Category: Instagram
ADAPTING YOUR MARKETING STRATEGY TO A NEW GENERATION
As Generation Z begins to take their spot in the workplace, they are developing more buying power. Companies must understand how to resonate with this more conscientious and ethical generation in order to win their business. According to Marketing Tech, this new generation relies on ethics,
INSTAGRAM INTRODUCES EXPLORE SECTION ADS
Instagram is introducing ads into its Explore tab. As Marketing Dive states, Instagram’s explore tab is one of the most engaging and personal aspects of the social media app. The explore section generates content to appeal to the user through their interests. Instagram will be introducing these
INSTAGRAM INTRODUCES AD BOOSTS TO ORGANIC INFLUENCER POSTS
Instagram just launched a new feature allowing brands to boost organic posts created by influencers, turning them into paid ads to reach more users. This new feature allows brands to extend their reach beyond the current following of the brand or influencer. These boosted posts will allow the
GROWING & LEVERAGING INSTAGRAM: 5 REASONS WHY IT’S VITAL FOR YOUR BUSINESS
Marketers, business owners and entrepreneurs are all starting to understand that Instagram is the most powerful platform in our social media ecosystem. This isn’t a doomsday article about the Facebook privacy changes or a headline panic over Snap Chats stock prices, but Instagram has just