Month: June 2019
BEING SUCCESSFUL IN AN E-COMMERCE SATURATED WORLD
eCommerce has been steadily increasing and has no halt in sight. By 2020 the online retail market worldwide is expected to be more than double what it was at just three years ago. With new businesses having the ease of launching an online store almost anyone can be an entrepreneur but not every
THE IMPORTANCE OF CUSTOMER EXPERIENCE MANAGEMENT WORLD
Customer Experience Management is becoming increasingly more important as consumer expectations rise. According to CMO.com’s interview with Amit Ahuja, the VP of ecosystem development at Adobe, brands have an opportunity every day to gain, retain or lose a customer. Every interaction a brand
STUDY FROM FACEBOOK, A NEW MARKET RESEARCH APP
Facebook has released a “Study from Facebook” marketing research app. This app is designed to collect information from participants phones, however, according to Marketing Land, no private or personal information will be collected. The research program is only collecting the information about
INSTAGRAM INTRODUCES AD BOOSTS TO ORGANIC INFLUENCER POSTS
Instagram just launched a new feature allowing brands to boost organic posts created by influencers, turning them into paid ads to reach more users. This new feature allows brands to extend their reach beyond the current following of the brand or influencer. These boosted posts will allow the
DIGITAL MARKETING TRENDS 2019 – AMERICANS SPEND MORE TIME ON MOBILE DEVICES THAN TV
The Case Summary: U.S. adults this year will spend more time using their mobile devices than they’ll spend watching TV, per a forecast that eMarketer shared study findings & statistics. The researcher estimated that: the average time spent on mobile devices will grow 3.7% this year to
CUSTOM DESIGN SOLUTIONS
For most, the decision to engage with a business and brand is the result of being lured with an intriguing and visually pleasing design. Just like in dating, buyers tend to gravitate to those companies they find visually appealing. At VYRL, we provide Custom Design Solutions aimed at grabbing
HOW TO BE SUCCESSFUL WITH PERSONALIZED MARKETING
Consumers today are becoming immune to traditional mass marketing techniques. According to a study done by Marketing Tech, personalized marketing efforts result in significantly higher consumer engagement despite most of these messages missing the mark. Using this information, brands can